Insight report
Sponsorship movement over the last 12 months in SponsorNode data: monthly volume, active brands, and creator flow.
This report shows how sponsorship activity has moved across the last 12 months inside SponsorNode. Monthly volume, active brands, and creator movement should be read together.
Total Sponsor Records
98
Last 12 months
Peak Month
Mar 2026
49 sponsorships
Average Active Brands
4
Per month
May 2025
0 brands0
Jun 2025
0 brands0
Jul 2025
0 brands0
Aug 2025
0 brands0
Sep 2025
0 brands0
Oct 2025
0 brands0
Nov 2025
0 brands0
Dec 2025
1 brands2
Jan 2026
7 brands16
Feb 2026
10 brands26
Mar 2026
26 brands49
Apr 2026
5 brands5
| Month | Sponsorships | Active Brands | Active Channels | Avg Views |
|---|---|---|---|---|
| May 2025 | 0 | 0 | 0 | 0 |
| Jun 2025 | 0 | 0 | 0 | 0 |
| Jul 2025 | 0 | 0 | 0 | 0 |
| Aug 2025 | 0 | 0 | 0 | 0 |
| Sep 2025 | 0 | 0 | 0 | 0 |
| Oct 2025 | 0 | 0 | 0 | 0 |
| Nov 2025 | 0 | 0 | 0 | 0 |
| Dec 2025 | 2 | 1 | 2 | 515.0K |
| Jan 2026 | 16 | 7 | 16 | 1.7M |
| Feb 2026 | 26 | 10 | 26 | 2.6M |
| Mar 2026 | 49 | 26 | 47 | 2.6M |
| Apr 2026 | 5 | 5 | 5 | 76.6K |
Does this trend represent the whole YouTube market?
No. This view reflects approved sponsorship records inside SponsorNode coverage.
What do lower-volume months mean?
These periods can reflect seasonality, campaign rhythm, or sample visibility; always read the trend alongside active brand count.
How should I turn this into action?
When the trend strengthens, increase outreach and pricing activity, then use the calculator and panel filters to drill into your own category signal.
Source note
Inside SponsorNode, track sponsorship movement with deeper filters across brand, niche, and date.
Source: SponsorNode approved sponsorship records, last-12-month monthly aggregation, and brand/creator spread signals.
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